Collection: Baker Skateboards

Baker Skateboard Decks

Founded in 2000 by Andrew Reynolds with co-founder Jay Strickland, Baker emerged from the Huntington Beach party crew known as the Piss Drunx, transforming skateboarding's increasingly corporate landscape back toward authentic street culture and genuine friendship. Reynolds left Birdhouse after winning 1998 Thrasher SOTY to create a company that reflected the raw reality of street skating rather than sanitized marketing approaches that ignored skateboarding's rebellious foundation. The brand gained instant credibility through legendary videos starting with "Baker Bootleg" (1999), "Baker 2G" (2000), and the culture-defining "Baker 3" (2005), which featured team riders like Dustin Dollin, Jim Greco, Erik Ellington, and Bryan Herman living their chaotic lives on and off their boards. Baker's video philosophy rejected the high-budget productions dominating mid-2000s skateboarding, instead using cheap Sony cameras to capture genuine moments that separated authentic street culture from corporate skateboard marketing. The brand's "Giving skateboarding a bad name since 2000" motto reflected Reynolds's commitment to maintaining skateboarding's outsider status rather than pursuing mainstream acceptance that dilutes core values. Reynolds's egalitarian approach ensures all team members receive equal pay regardless of status, proving that legitimate skateboard companies can prioritize friendship over profit margins while supporting world-class street skating. Compare Baker's authentic approach with sister company Deathwish, understanding that both brands emerged from the same commitment to genuine street culture over commercial compromise.